Purani Raghavan

Master class on Digital Marketing from IIDE - The Digital School I have learned some concepts of digital marketing from this IIDE Masterclass. They have made me learn about the major three components of digital marketing, they are  Search Engine Marketing [SEM], Search Engine Optimization [SEO], Social Media Marketing [SMM].  First of all, if we look for the total time a youngster spend on mobile phone rapidly increased from 6hrs to 12hrs per day due to the impact of covid. The people either spend their time on social media platforms like Facebook, Instagram, Whatsapp, LinkedIn or they simply search something on google for knowing informations. The social media and google are the broad category which will let the user to visit our website.  1.Google - SEM & SEO                  If we search anything on google it will display the results inwhich the first some places are covered by ads which was known as google ads and it was done by search engine marketing[SEM] . To mak

Rasmalai               Rasmalai, a traditional Indian Dessert and it is my atmost favourite sweet. I have always been crazy about rasmalai. The sweet is of Bengali origin. Rasmalai is popular during festivals and occasions. You can prepare Rasmalai ahead and store in your fridge for and it  stays good for up to 3-4 days you can use it for birthday parties, kitty parties, buffets and even on office parties.           Delicious Rasmalai is the first sweet which comes to my mind whenever i think of eating sweets.  “The name ras-malāi is the Hindi cognate which comes from two words in Bengali: rōś, meaning “juice”, and mālāi, meaning “cream”. It has been described as “a rich cheesecake without a crust”. The yellow colored Rasmalai is served, garnished with pistachio and rose petals. Rasmalai is made from what is called chenna or cottage cheese that is freshly made, then cooked in sugar syrup. These are called rasgulla. But then this rasgulla is dipped in warm thicke

Inspiring Player - Sachin Tendulkar - God of Cricket I found it a pure bliss for me to blog about the famous indian cricket player SACHIN RAMESH TENDULKAR. The former Indian cricketer who is widely regarded as one of the greatest cricketer of all time. He made an impact in cricket from a very early age. Sachin started playing cricket at the age of Eleven. His brother Ajith Tendulkar was the one who changes the life of Sachin, he was the one who initiated the fire of cricket to Sachin, they always talks about the nuances of cricket during their bus travel to the cricket camp. When he was a child, he had only one set of cricket clothes and the routine was to wash them as soon as he would returned from the morning session, he shared that there was never quite enough time for the pockets to dry out completely and for the entire duration of the camp he played with wet pockets. He used to practice between 7.30Am to 10.30Am in the morning, then he would come back in the afternoon